72HR Intense and Continuous Hydration. Lightweight Liquid Care Formula. Glowing, Fresh, Healthy-Looking Skin. L’Oréal Skin Expert Paris introduces Hydra Genius - a unique line of highly efficacious Daily Liquid Care Moisturizers. Formulated to offer lightweight hydration, these formulas break into water upon contact with skin to deliver instant hydration that glides on easily for quick absorption. Specifically developed for Normal to Dry Skin, this water based moisturizer is formulated with Aloe Water + Hyaluronic Acid to provide dual action. 1. 72 hours of intense and continuous hydration: it quenches skin with moisture & locks it in. 2. Glowing Action: it envelops skin with moisture improving skin’s radiance. The result? Skin is ultra-hydrated and fresh, with a healthy-looking glow.