Experience the power of intense matte color with L'Oreal's Color Riche Intense Volume Matte Lipstick. This lipstick delivers a powdery matte finish that feels comfortable and lightweight, providing up to 16 hours of wear. Infused with hyaluronic acid, it keeps your lips hydrated while delivering a plumping, volumizing effect. Shade 129 is a stunning color perfect for any occasion.