Give your hair colour advanced protection from early fading and gloss loss with wow skin science perfect colour protection shampoo Keeps hair colour brighter and glossier for longer with its protective antioxidant-rich formulation powered by concentrated sunflower seed biolipids Sunflower seed biolipids penetrate hair shafts, help seal in colour and moisture, and smoothen down rough cuticles to slow down fading and intensify gloss 100% bioactive powered formulation with no harmful sulphates, parabens or mineral oils